PIONEER OF ONE-STOP SOLUTION PRODUCTS & MOTHER & CHILD HEALTH CONSULTATION FROM JAPAN OPENS OUTLET IN INDONESIA
Collaborating with Chelsea Olivia as Brand Ambassador, Makuku Family in Collaboration with Carolus Salemba Hospital Holds Health Education
Health in the midst of a pandemic situation is the concern of all parties. Not only general health, but also maternal and child health and fulfillment of needs. Through the banner of PT Lucky Mom Indonesia, Makuku Family is here to meet the needs of millennial parents by opening outlets in Indonesia as well as developing collaboration with several hospitals and maternal and child health consultants to provide professional solutions to problems that occur.
Currently, there have been collaborations with the best maternal and child hospitals in Jakarta, one of which is Carolus Salemba Hospital and will continue with several other hospitals and consultants.
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Makuku Indonesia CEO Jason Lee (Right), poses with consultant mother and son Nurziamah and the leadership during the opening of the inaugural outlet.
“As a Mother and Baby Love Hospital, St. Carolus continues to be committed to providing good services for pregnant, childbirth, and breastfeeding mothers. We see that the Makuku Family has the same commitment as St. Hospital. Carolus, namely by providing information and knowledge about baby care," said Surya Rama, S.E as the Head of the Development and Marketing Bureau of the Carolus Salemba Hospital.
This collaboration includes collaboration in educating about the health and care of mothers and babies through social media of both parties, such as IGTV and YouTube Channel. All information is summarized on the Makuku Family website and Carolus Salemba Hospital. In collaboration with various specialist doctors from well-known hospitals in Indonesia, Makuku Family hopes to provide professional and trusted services for consumers.
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In addition, she has also been chosen as a Brand Ambassador, a beautiful versatile artist, Chelsea Olivia, who as a public figure inspires a lot and is suitable for describing the characteristics of the Makuku Family target market.
“I am very excited to represent the Makuku Family as their Brand Ambassador. It's an honor to be a part of them because I know their goal is to help millennial parents who need guidance and support. What is certain is not only from the product but also from the experts. So through Makuku, millennial parents can consult with doctors and choose products that are suitable for their little ones," Chelsea said excitedly.
“I think this is very important and there will definitely be many millennial parents who will be helped, especially during the current pandemic. And I hope that in the future Makuku can continue to help, support and always give the best for all parents in Indonesia," he concluded.
Store locations ready to be visited include Emporium Mall Pluit, North Jakarta, Greenville, West Jakarta, Harapan Indah Bekasi, Sitanala Tangerang, Setiabudi Bandung, Surabaya, Semarang, and Purwokerto. Makuku Family will still open other outlets with a total of 200 outlets throughout Indonesia. This retail expansion focuses on the needs of parents, infants and children.
This is a form of Makuku's commitment to become a close friend to parents in Indonesia and provide quality products according to the needs of their children.
For the Indonesian market, Makuku Family is developing as a one-stop shop for all the needs of parents, babies and children. Unmitigated, Makuku Family began to choose the best products from all over the country for mom and baby products, and collaborated with these brands.
The goal is to provide the best products and quality for parents. These partners include Béaba from America, Pouch from Germany, Oz Farm from Australia, Inglesina from Italy, Mustela from France, Farlin from Taiwan, and B&B from South Korea.
Makuku Family is famous in Japan as a children's clothing brand, initiated by Etsuko Kondo and James Wang. This retail network was then brought to Indonesia and led by Jason Lee as CEO of Makuku Indonesia by Japanese standards, where Lee had previously succeeded in developing OPPO Indonesia.
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Makuku Family Indonesia CEO Jason Lee (left) and Japanese Mother-Child Product Pioneer Brand Makuku Family (right) opened their first outlet at Emporium Mall Pluit Jakarta Indonesia.
“Emporium Mall is the first mall chosen as the place where Makuku Family opens its outlets, and in the future I hope that Makuku Family can continue to provide the best products and services for all parents in Indonesia. Makuku Family is more than just a business, we want to be close friends and problem solvers for the problems of parents and children in Indonesian families,” said Jason Lee.
By having a special membership program, customers who join the membership will receive assistance and consultation from planning to baby care with a warm and professional companion. Makuku Family is the pioneer of parent and baby outlets, which in each store has a head store with a health education background, making it the right choice for parents to consult about products and education that are suitable for their little ones.
There are four IP (Icon Products) represented by cats with the names Jason, Fiana, dr. White, and Lucky will collaborate with the cartoon icon from Japan, Doraemon. This icon is also ready to color various products at the Makuku Family outlets. The character of Doraemon was chosen in the Makuku X Doraemon collaboration because it is adorable for children in addition to having a nostalgic feel for young parents.
Currently, customers can also find products offered by Makuku Family online at the official Makuku Family store at Lazada, Tokopedia, Shopee and Tik-Tok.
During the implementation of Community Activity Restrictions (PPKM) where Makuku Family outlets located in malls and shopping centers are temporarily not operating but can still serve online purchases.
Website : https://makuku.co.id atau https://makukufamily.co.id
Instagram : Makuku.Indonesia.Official
Facebook : Makuku.Indonesia
Source : https://www.parentsguide.co/2021/07/16/makuku-family/
